Curiosity to Conversion: The Rise of Video Commerce in Southeast Asia In the fast-evolving digital marketplace of Southeast Asia, a...

Laura Maness Departs as Global CEO of Grey In a significant change in the advertising industry, Laura Maness has stepped...

Saudi Tourism’s Latest Campaign Sets New Benchmarks for Local Creativity Zeina Tabbara, Media & Brand Strategist based in the MENA...

PUMA Reimagines Its Low Profile Icons in the Middle East Dubai, United Arab Emirates – 25 September 2025 – PUMA...

The UAE’s Advertising & PR Market: Trends, Challenges, and the Road Ahead Introduction The United Arab Emirates has built its...

Dentsu Sports International Names Ali Aljehani as Senior Vice President Dentsu Sports International has announced the appointment of Ali Aljehani...

India’s Leading Real Estate Marketing Agency Brandniti5 Eyes the UAE Market with Its New Proptech Platform PropfyndX India’s powerhouse real...

WPP’s GroupM has secured a significant victory, winning Mastercard’s global media account after a competitive pitch process. The win comes...

RIYADH, SAUDI ARABIA — Former Burson global chief creative officer Simon Shaw has been appointed as the new chief communications...

Ghaith Al Ghaith, Chief Executive Officer at flydubai, has received the prestigious Executive Leadership for the Middle East & Africa...