WPP’s GroupM has secured a significant victory, winning Mastercard’s global media account after a competitive pitch process. The win comes...

RIYADH, SAUDI ARABIA — Former Burson global chief creative officer Simon Shaw has been appointed as the new chief communications...

Ghaith Al Ghaith, Chief Executive Officer at flydubai, has received the prestigious Executive Leadership for the Middle East & Africa...

Sharjah Media Academy Concludes Ninth Edition of Future Media Professional Programme The Sharjah Media Academy (SMA), affiliated with the Sharjah...

Google’s AI Overviews Feature Hits Publishers’ Click-Through Rates Hard Publishers around the world are facing a new challenge as Google’s...

National Media Office Honours Media Professionals and Content Creators in Abu Dhabi The National Media Office (NMO), under the presence...

Saudi Arabia Launches Milaf Cola: The World’s First Date-Based Soft Drink In a bold move that redefines the global beverage...

SRMG Appoints Nedaa Al Mubarak as CEO of SRMG Media Solutions The Saudi Research and Media Group (SRMG) has announced...

Publicis Growth Accelerates in Q2, Driven by Strength in Creative and Media Publicis Groupe has reported accelerated growth in the...

Influencer Marketing’s New Challenge: Losing Its EdgeA few years ago, influencer marketing was considered the most dynamic and cutting-edge tactic...